|The Weather Channel|
This is not a government source.
This is coming from a third party source, no matter how official the people who work at TWC are. A third party putting their own names to winter storms under their own criteria is like a person telling the pharmacist what medication they will need without consulting a doctor.
The National Hurricane Center is the only government source that has a right to issue names to tropical systems in the Atlantic and East Pacific, yet other third-party sources (who will not be named) assign their own names.
Several parties assigning different names decimates information.
Let's make a hypothetical storm that has just formed in the Gulf of Mexico. It is a hurricane, and the NHC has named it 'Helga' (a random name used solely for informative purposes). However, The Weather Channel and other sources have named the storm 'Michael', 'Shirley' and 'Ollie'. How is a person supposed to identify a single storm when FOUR DIFFERENT names are being thrown around? What would you call it?
Are you able to keep track of four different names at the same time? Your answer should be no, as that would be like texting, shaving, brushing your teeth and driving all at once. Why should any source other than the government give out a name? All it does is severely decimate the informative process- I wouldn't be able to keep track of four names. If my life was at risk, whether it be from hurricane or blizzard, I wouldn't want to have to remember 4 separate names just to get information.
Winter storms don't need names.
Honestly. Why would you ned to name a winter storm? The blizzard that struck the Midwest in February 2011 did not have a name, and the storm worked out to be called the 2011 Chicago Blizzard in some aspects, also called the Groundhog Day Blizzard for others.
Are you really going to want to tell your friends and family 'The snowstorm Helga is coming! Hunker down!' If that sounds absurd, you bet it actually is. What conveys information better out of the following two statements:
1. Helga is bearing down on the region, and will dump 1 foot of snow tomorrow.
2. A snowstorm is bearing down on the region, and will dump 1 foot of snow tomorrow.
To be honest, I have the utmost respect for The Weather Channel- they have some great meteorologists. However, this naming system strikes a nerve that tells me this won't work out. I have been surfing the web and found a general consensus that this is a bad idea. Again, I love those at TWC- it's some of the content that doesn't sit well with me.